Evaluation question four.

Who would be the audience for your media product?

We decided that the audience for our film would be females between 12  & 24 years old. We chose this age range because after doing some research and looking into other films of the same genre we found that most of these films were watched by teenagers aged from 13 to 24, so we thought the most accurate way to set a target audience for our film would be to go off of what films within the same genre had set theirs as.
 Another reason we chose this age range is because they are the people who are most likely to have money to spend and time to actually go out and see a film. 12/13 is usually the age where you are just starting to get pocket money for doing household chores, so people around that age will have money to spare as they don't need to spend their money on things like bills, food and clothes as they are still young enough for their parents to do that. 16/17 is the age where you are likely to be having a first job so you will have money to spend on more leisure activities like going to the cinema. Lastly 18-24 year olds are most likely to be in stable jobs and will have a fair amount of spare money to use on leisure activities
The reason we decided females would be the main target audience is because they are the most likely to see teen drama/chick flicks and as thats what our films genre falls under we decided that females would most likely watch it.