The Art of the Film Title Throughout Cinema History

Read article, link it to blog and show that you have read and understood it by picking out at least five points which are of interest to you and copying, pasting and commenting on them.


1. 'Note that variations of the director’s name are featured in five ways' I like the that the director has his name featured this many times. I find it interesting that he would choose to do this, and I also wonder why he chose to do this. I think its a very unusual thing to do, I like the way he has used different fonts each time his name has been wrote, I also think its a good idea to include the directors name several time because it makes people more aware of who they are and what they do. I have never seen this been used in a title sequence before, therefore many directors may not like this style and may not like to be that heavily featured.


 2. 'Animation effects like the ones you see in rotoscopes actually pre-date film. But the power of filmmaking was enormous, and it tempted thousands, including many artists, to try their hand at this new medium' I like that filmmaking creates so many opportunities for so many different people in so many different jobs. I think using artists to create title sequences is a great idea as drawings and animations are so interesting to look at. Using artists also allows people to discover new interests and other peoples work.


3. 'The power of minimalism is shown in the opening sequence for Ridley Scott’s “Alien” (1979).' I think its interesting that such a huge film has a not so huge title sequence, when you would've thought that it being a huge film would have a big, expensive title sequence. But it works. I like how simple it is, its not making a big deal of itself and is great for something so simple. It is also something we could consider using for our title sequence, something simple.


4. 'Pixar and Disney have reserved crucial parts in the branding of their films for the title sequences. Using animated characters to introduce viewers to the story became a popular trend. Such talented graphic designers as Susan Bradley (Toy Story, Monsters, Inc., WALL-E, Ratatouille), Jaimi Caliri (Lemony Snicket’s A Series of Unfortunate Events), Dave Nalle (Corpse Bride), Michael Riley (The Back-Up Plan, Kung Fu Panda) and Michael Curtis (Brother Bear) use all manner of tools to test different approaches to designing titles' I like the idea of introducing the characters at an early stage, its a great way to get the audience to connect with the characters early on and to get an idea of what they are like. Its a good idea to get the audience more involved in the title sequence.


 5. 'In the title sequence for “Up in the Air” (2009), the designers at Shadowplay Studios rely on aerial photography.' Aerial photography is a really good to way to present a film called 'up in the air' its clever and relates to the film. Aerial photography is also a good way to show where the film is set. I like this idea, however it would be very hard to do for our own title sequences.